TA reader Breanna shared:
The biggest challenge I'm currently facing is the Gen Z workforce! Look, I get it. I've seen the IG Reels (yes, Millennials, I'm looking at you 👀) dragging Gen Z for being "lazy" and "entitled." And listen—I'm not here to defend every questionable workplace behavior from my generation. But as The Assist's resident Gen Zer, I am here to give you some insider intel on how to manage us in a way that actually works.
Spoiler: It's not about coddling us. It's about understanding what drives us. Let's get into it.
I'll Respect You If… - You're transparent.
- You communicate clearly.
I don't care about titles—I care about leadership. Leadership is a behavior, not a title. If you set clear expectations, hold yourself accountable, and treat everyone with respect, you'll have mine.
I'll Hate You If… - You waste my time. Meetings that should have been emails? And to be honest, does anyone want their time wasted away by a day FULL of meetings?!
- Pointless busy work? Outdated systems that make everything harder than it needs to be? No thanks.
- You ignore my ideas. If I feel like my input doesn't matter, I'll stop giving it.
- You micromanage. If you don't trust me to do my job, why did you hire me?
Here's What's Important to Me… - Impact. I need to know my work actually means something. If I feel like I'm just another cog in the machine, I'll mentally check out. Connect my role to the bigger picture or the company's goals, and I'll be way more invested.
- Growth. I'm not here to sit still. Give me opportunities to learn, challenge myself, and level up. If I don't see a path forward, I'll start looking elsewhere.
- Recognition. No, I don't need a gold star for every little thing—but a quick "Hey, great job on that project" goes a long way.
And if you really want to motivate me? Think beyond pizza parties. Time off, bonuses, or
career development opportunities hit way harder.
Here's What I Don't Care About… - Corporate hierarchy. Just because someone has been at the company longer doesn't mean they automatically know better. I respect experience, but I also value fresh perspectives and collaboration over rigid org charts.
- Face time. I don't believe in sitting at my desk just to "look" productive. If I get my work done and do it well, I don't need to be in the office just for the sake of it.
- Outdated work norms. If the only reason we're doing something is "because that's how it's always been done," I'm gonna challenge it.
Here's How to Approach Conflict… Just be real with me. I respect honesty, but how you say it matters. If I'm messing up, tell me—but frame it in a way that helps me improve, not just makes me feel like garbage.
🚫 "You're not meeting expectations."
✅ "Here's what's not working, and here's how we can fix it."
I'll take feedback way better if I know it's coming from a place of support rather than just criticism.
Here's How to Motivate Us… Make it
clear what success looks like. Vague feedback like "take more initiative" doesn't help—tell me
exactly what you want, and I'll make it happen.
Give me
autonomy. Let me own my work, try new things, and figure out the best way to get results.
Offer
real rewards. Want me to go above and beyond? Recognize my efforts in a way that actually matters. More PTO? Career growth opportunities? A bonus? Yes, please.
I Will [X] If My Manager Does [X] ✔️ I'll give 110% if you set clear goals and expectations.
✔️ I'll stay engaged if you invest in my growth.
✔️ I'll be loyal if I feel valued, supported, and part of the team.
✔️ I'll bring my best ideas if I know they're actually being heard.
If you meet me halfway, I'll match your energy—and then some.
Why You Actually Want a Gen Z Employee I get it—
hiring us might seem like a risk. We job-hop, we push back on outdated norms, and we don't live to work. But here's why you should
want us on your team:
💡
We're digital natives. We grew up with the internet and know how to make tech work for us (and you). Want to
go viral like Duolingo? Hire a Gen Z.
👀
We're bold and honest. We'll tell you what's working, what's broken, and what could be better—no sugarcoating.
🔥
We're creative problem-solvers. We don't accept "because that's how it's always been done" as a reason. We'll find smarter, faster, and more efficient ways to get results.
🏆
We want to succeed together. Give us autonomy, purpose, and room to grow, and we'll go all in.
At the end of the day, managing Gen Z isn't about catering to us—it's about
evolving. The workforce is changing, and the best leaders aren't the ones resisting it—
they're the ones adapting and thriving.

Cameron, TA Newsletter Ops Manager
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